StreamCell and Matrox Combine to Enable Cost-Effective Live Streaming Workflow for ENG

StreamCell 'TV Truck in a Case' and Matrox HD-SDI Scan Converter let Broadcasters Easily and Economically Capture, Air, and Share Live Content Using a Simple Web Connection

MONTREAL — Sept. 1, 2011 — Matrox® Video Products Group today announced an innovative workflow that incorporates a StreamCell™ live video streaming system and a Matrox Convert™ DVI Plus scan converter to provide a complete, simple ENG solution.

StreamCell is a portable, simple-to-use "TV truck in a case" that allows users to stream live video and audio from the field to TV, the web, and mobile devices without needing a laptop, software, or complicated menu systems. With the flip of a switch, live video is automatically sent to StreamCell's unique Box-to-Browser™ live web video player that can be placed on any website in minutes. The Matrox Convert DVI scan converter eliminates the need for the broadcaster to host and maintain a server and open network firewall ports by scan converting the live web video output directly from the Box-to-Browser player. The broadcaster can capture, air, and share StreamCell content using a simple internet connection and a browser.

"Matrox — a trusted name that broadcasters recognize — produces a simple-to-use scan converter that makes implementing a StreamCell live video streaming workflow a snap for broadcasters who want an ultra-simple, easy-to-maintain solution"

-Ken Lee, president and co-founder of StreamQuik in Irvine, Calif.

"Broadcasters are always looking for ways to be first to air and on the web with live content, and at the same time, to reduce the cost of news gathering. By connecting a pair of cellular data modems and a video camera to the StreamCell case, a station can broadcast live video and audio from anywhere with a crew of one in the field. Matrox Convert DVI Plus then converts the internet video from StreamCell's Box-to-Browser live web video player to HD-SDI for broadcast."

-Charles P. Amyot, product manager at Matrox

Matrox Convert DVI Plus will be demonstrated at IBC2011 on stand 7.B29.

Price and availability

Matrox Convert DVI Plus, priced at $1859 AU$ (inc GST), is now available through the network of authorized dealers within Australia and New Zealand.

About StreamQuik

StreamQuik, Incorporated is a new-media company in Irvine, Calif. that produces a line of portable live streaming products that make live video streaming easy. Nominated by TechAmerica Orange County as an outstanding product innovation, StreamCell enables any organization to become its own live media powerhouse by giving users the power to stream live content from anywhere to TV, the web, and to mobile devices with a crew of just one. For more information visit www.mystreamcell.com.

About Matrox

Matrox Video Products Group is a technology and market leader in the field of HD and SD digital video hardware and software for accelerated H.264 encoding, realtime editing, audio/video input/output, DVD/Blu-ray authoring, scan conversion, capture/playout servers, clip/still stores, and CGs. Matrox's Emmy award-winning technology powers a full range of content creation and delivery platforms used by broadcasters, post-production facilities, project studios, corporate communicators, and videographers worldwide. Founded in 1976, Matrox is a privately held company headquartered in Montreal, Canada. For more information visit www.matrox.com/video.

About New Magic Australia Pty Ltd (Australian and New Zealand Matrox Video Products master distributor)

New Magic Australia Pty Ltd is a recognised leader in the distribution and marketing of multimedia hardware and software, representing a carefully selected range of innovative, leading manufacturers and catering for both the professional and consumer markets. New Magic Australia established in 1993 is the Australian distributor of Blackmagic Design, Convergent Design, NewTek LightWave 3D, Hauppauge Computer Works Inc, Rotolight, Matrox Video Products and Sony Creative Software products. www.newmagic.com.au

Matrox is a registered trademark and Matrox Convert is a trademark of Matrox Electronic Systems Ltd. All other trademarks are the property of their respective owners and are hereby acknowledged.