Our Latest News

Valencia Club de Fútbol Drives Stadium AV With Blackmagic Design

Fremont, CA - May 5, 2016 - Blackmagic Design has today announced that Valencia Club de Fútbol (CF) is providing fans an enhanced match day experience following an overhaul of the Mestalla Stadium’s live production capabilities using Blackmagic Design video production hardware.

The Spanish La Liga side was looking for a scalable system that would allow it to supply different feeds to five big screens and stack graphics over a live background video. Based on these requirements, and after an assessment of the options, IDCromvideo developed a flexible and powerful solution built around Blackmagic devices, according to Julio Tárrega who is responsible for audiovisual at the Mestalla Stadium, home to Valencia CF.

“We used to have a single scoreboard with a computer to output graphics over DVI and a live SDI feed from the broadcaster. We’d swap between those two signals using a switcher,” he explains. “Now we manage four live feeds, three cameras, an additional signal from the broadcaster as well as two video playout systems and a further two LiveCG Football character generators, all of which needs to be routable to any of the five scoreboards around the Stadium.”

Although each scoreboard has its own dedicated ATEM 1 M/E Production Studio 4K switcher, Valencia CF need to have one operator who could control of all the various feeds in order to optimize switching, and when necessary synchronize outputs across all the scoreboards.

“Using Blackmagic’s SDK, IDCromvideo developed an application for touchscreen devices that allows our operators to select feeds and send them to one of the switcher program outputs or downstream keyers,” said Tárrega. “In addition, we needed to preview and capture all of the sources displayed on the five scoreboards and so equipped the gallery with a Blackmagic MultiView 16. We use a second of the Blackmagic hardware multiviewers alongside a H264 recorder to produce a master of all our content.  

“As a football club we’ve always been committed to providing spectators on the terraces with dynamic, engaging audiovisual content,” concludes Julio. “The ability to key titles over a live background was essential to our plans and that is why we opted for a workflow built around Blackmagic’s ATEM production switchers.”

Press Photography
Product photos of the ATEM 1 M/E Production Studio 4K, Smart Videohub 40x40 and Blackmagic MultiView 16 are available from

About Blackmagic Design
Blackmagic Design creates the world’s highest quality video editing products, digital film cameras, color correctors, video converters, video monitoring, routers, live production switchers, disk recorders, waveform monitors and real time film scanners for the feature film, post production and television broadcast industries. Blackmagic Design’s DeckLink capture cards launched a revolution in quality and affordability in post production, while the company’s Emmy™ award winning DaVinci color correction products have dominated the television and film industry since 1984. Blackmagic Design continues ground breaking innovations including 6G-SDI and 12G-SDI products and stereoscopic 3D and Ultra HD workflows. Founded by world leading post production editors and engineers, Blackmagic Design has offices in the USA, UK, Japan, Singapore and Australia. For more information, please go to

About New Magic Australia Pty Ltd (Australian and New Zealand Blackmagic Design master distributor)
New Magic Australia Pty Ltd is a recognised leader in the distribution and marketing of multimedia hardware and software, representing a carefully selected range of innovative, leading manufacturers and catering for both the professional and consumer markets. New Magic Australia established in 1993 is the Australian distributor of Blackmagic Design, Convergent Design, Hauppauge Computer Works Inc, Cubix, Matrox Video and Telestream Wirecast Software products.