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Amsterdam ArenA Improves Stadia AV Signal Routing with Blackmagic Design

Fremont, CA - August 8, 2016 - Blackmagic Design today announced that the home of leading Eredivisie football club AFC Ajax, Amsterdam ArenA has upgraded it’s audiovisual production capabilities with the addition of Blackmagic’s MultiView 16 and two Smart Videohub 40 x 40 video routers.

The Amsterdam ArenA is a multi-purpose stadium, hosting some 450 corporate events per year in its hospitality areas, as well as a dozen major annual music concerts including Rihanna, One Direction and the dance event Sensation. The ArenA's production facilities are primarily used, however, by Ajax Media, the club's content division.

Ajax Media produces three in-house television channels during live games, including a live feed of the match action taken from the league's host broadcaster, mixed with bespoke sponsor logos and public transport information. Ajax Media itself operates three pitch-side cameras, a PTZ camera in the press room and two fixed cameras in the players’ tunnel to produce a second channel.

These channels are narrowcast to 650 HD/UHD screens around the ArenA and two giant pitch-side LED displays. Additionally, Ajax Media produces content for the club's web page, for AjaxTV and the Ajax mobile app. A third in-house channel is used for specialist content during the ArenA's host of UEFA matches for distribution to VIP zones.

Signals from all the Ajax Media cameras are routed through a Blackmagic Design MultiView 16 and to a Blackmagic Design Smart Videohub 40 x 40 before onward connection to a video switcher. The ArenA's Smart Videohub is mirrored by a second identical unit at Ajax Media's facility for post production of content.

“The MultiView 16 allows for 4, 9, or 16 views to be selected, with each input fully re-synchronized,” explains Tim Oosterop, the ArenA's production manager. “Outputs include four to the giant video screens around the stadia, three for the in-house channels, four for slo-motion, one to Ajax Media, three to the OB van area and one each to the narrowcasting system and recording device.”

“What's great about the MultiView 16 is that we have control over the outputs of the system. Since we usually require more than 15 outputs at any point during a match we need to switch some of them to the Videohub. With both the MultiView and Videohub we are always sure that the right signal goes to the right output.”

He adds, “This is especially important for concerts and other live events where we are not necessarily working with regular partners and we are unsure what format we will receive signals in.”

AV signals are distributed via coax in the stadia, which was built 20 years ago, and over a mix of coax and triax from outside broadcast vans. The next big modernizing infrastructure project will see the ArenA switch over to a video over IP network, something that Tim is actively researching.

“One of the problems with managing and distributing video around such a large facility is that cable lengths, and therefore latency of the video, becomes a real issue,” concludes Oosterop. “We have an IP network covering every room in the stadium, so it would be great if we could use that to distribute high quality video signals in the future.”

Press Photography
Product photos of Blackmagic’s MultiView 16, Smart Videohub 40 x 40 and all other Blackmagic Design products are available here. Story photos can be found here.

About Blackmagic Design
Blackmagic Design creates the world’s highest quality video editing products, digital film cameras, color correctors, video converters, video monitoring, routers, live production switchers, disk recorders, waveform monitors and real time film scanners for the feature film, post production and television broadcast industries. Blackmagic Design’s DeckLink capture cards launched a revolution in quality and affordability in post production, while the company’s Emmy™ award winning DaVinci color correction products have dominated the television and film industry since 1984. Blackmagic Design continues ground breaking innovations including 6G-SDI and 12G-SDI products and stereoscopic 3D and Ultra HD workflows. Founded by world leading post production editors and engineers, Blackmagic Design has offices in the USA, UK, Japan, Singapore and Australia. For more information, please go to

About New Magic Australia Pty Ltd (Australian and New Zealand Blackmagic Design master distributor)
New Magic Australia Pty Ltd is a recognised leader in the distribution and marketing of multimedia hardware and software, representing a carefully selected range of innovative, leading manufacturers and catering for both the professional and consumer markets. New Magic Australia established in 1993 is the Australian distributor of Blackmagic Design, Convergent Design, Hauppauge Computer Works Inc, Cubix, Matrox Video and Telestream Wirecast Software products.